Testimonials

MCDONALD'S

"Transit advertising is ideal for driving impulse purchase. With so much of our store sales coming from impulse buyers, the big, bold food-focus ad images on a wide array of transit properties is making a significant impact."

Mark Freeman, Owner-Operator, President,
Chicago metro co-op group

SPRINT-PCS

"Transit generates a street-level creative presence available to reach the critical Manhattan that could not be reached by traditional forms of outdoor advertising."

Adam Bree, NY Metro Advertising Manager,
Sprint PCS

SAAB

"The key benefit of truckside advertising for an auto manufacturer like Saab is that our brand and product messages reach customers in an environment where they're thinking about the cars around them - that's the kind of targeted marketing that appeals to Saab."

Joel Manby, President/CEO,
Saab

MAIDENFORM

"We were looking for a high-exposure medium to make consumers aware of a new line of shapewear. Maidenform felt that by combining the frequent viewers and wide-reaching media that [transit advertising] provides with the sensuous imagery presented in our creative, we could best reach our target audience."

Manette M. Scheininger, Senior Vice President,
Maidenform

Reprinted with permission from the OAAA